Free benchmark · 2026 figures · nothing leaves your browser
What should a backlink cost?
Sellers quote anything from €40 to €4,000 for "a link". Answer four questions and get a realistic price band for your niche and market, plus exactly what you should demand for that money before you pay anyone.
€—
per placement, fair market band
monthly budget: €—
At this price, demand:
Red flags at any price
If a seller trips one of these, the cheap link is the expensive one.
- "DA 50+, only €60" in a regulated niche. Real editorial placements in iGaming or crypto cost multiples of that; €60 buys a link farm entry.
- No traffic proof. DA is bought in bulk; organic visitors in your target country are not. Ask for an Ahrefs/Semrush screenshot for the exact page's country.
- "Sponsors" pages and footers. If the link doesn't live inside an article a human would read, it will not move you.
- Same-day delivery on hundreds of sites. Inventory that liquid is a network, and networks get discounted by Google together.
- They won't show you the site first. Ever.
Skip vetting 40 sellers
SEO Butler builds exactly these placements for a living — any country, any niche, including the regulated ones most agencies won't touch. Send them the brief below and you'll get a concrete offer against these benchmarks instead of a sales pitch.